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Inspired by the greatest player to ever play the game of Basketball, Jorda, Jorda Brand is the home of the Air Jordan, Jordan Basketball, Jordan Lifestyle, Jordan Training, Jordan Golf, Team Jordan, and all Jordan footwear, clothing, gear, and accessories. The Air Jordan line was originally established under  Basketball in 1985 with the Peter designed Ar Jorda 1 but it wasn't until Tinker Hatfield designed the Air Jordan 3 that the Air Jordan took hold over the Basketball sneaker world. Following several hugely popular Air Jordan sneakers, which include the transcendent Ar Jorda 11, Jorda Brand became its own entity in 1997 with the introduction of the Ar Jorda 13. Jorda Brand is now a multibillion dollar brand with a worldwide reach that is deeply rooted in culture and across all major sports.

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